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SEARCH ENGINE OPTIMIZATION SERVICE  


Overall, the Search Engine Optimization process can be described by the following
seven steps:

  1. Website Analysis:In-depth analysis of the client’s website in order to fully optimize the content, structure and traffic flow. Access to detailed web log files are crucial in this stage.

  2. Keywords Optimization: Identify, compare and select ultimate keywords/phrases. This stage involves extensive analysis of the competitor’s websites, meta tags and submitted keywords/phrases.


    Search Engine Optimization Process

  3. Meta Tags & Web Page Optimization: Meta tags are generated based on the selected key word/phrases and placed on the pages of the client’s website.

  4. Submission of Web Pages: Optimized web pages are submitted to leading search engines and categories for top placements and positioning.

  5. Link Optimization: Add relevant external inbound links and outbound links to and from other websites. Link Optimization is also a significant factor in Search Engine Optimization. We have learnt from our experience that if website's links are properly optimized that can result into top search engine positioning and placement.

  6. Reporting: There are many types of reports, but for the most part these reports can be segmented into 5 basic groups.

    • Search Engine Ranking / Positioning Report: Lists all keywords by search engines and their respective ranking. The detailed reports include ranking for root and branch pages.

    • Search Engine Original Ranking: Reports current ranking compared to ranking prior to the SEO campaign for each keywords.

    • Search Engine Submission Report: Lists the last time submissions made to each of the search engines. The detailed reports include specific submission information to the directories.

    • Search Engine Link Report: Lists all new external inbound links from other websites and external outbound links to other websites.

    • Search Engine Maintenance Report: Journals all activities associated with an SEO campaign.

  7. Maintenance: Analyze results and revise tactics to maintain or improve search engine positioning.

    Optimization work continues long after the optimized site is launched. The continued areas of effort fall into 4 basic categories.

    • Analysis and revision of page optimization: The competitive environment is a moving target. To maintain top ranking, SEO Analysts must evaluate the results and make tactical modifications based on performance observations.

    • Adaptation to search engine algorithm changes: Search engines are constantly modifying their ranking algorithms. It is not unusual to see several changes each year for each search engine. These changes must be identified and analyzed in order to maintain top rankings.

    • External link structure maintenance: Over time, websites change their design. These changes can affect or “break” inbound or outbound external links which can adversely affect website ranking.

    • Continued submissions to search engines: Over time, search engines “clean house” and drop older site pages from their database. Sometimes pages are dropped inadvertently. Whether purposely or not, search engines must be monitored continually to be sure website pages are properly indexed or resubmitted pages that have been dropped. To improve positioning or placement in search engines, web pages should be re-submitted over the period of time.

    Search Engine Optimization- TIPS

Search Engines & Directories

Some of leading search engines and directories

          About Search Engine & Directories
Search Engine Positioning           Alexa Search Engine & Directories
Search Engine Optimization          AltaVista Search Engine & Directories
Search Engine Placements          AOL  Search Engine & Directories
Search Engine Optimization          Direct Hit  Search Engine & Directories
Search Engine Optimization

          Dmoz  Search Engine & Directories
Search Engine Placement          Excite  Search Engine & Directories
Search Engine Optimization          AllTheWeb  Search Engine & Directories
Search Engine Placements          Google  Search Engine & Directories
Search Engine Positioning          HotBot  Search Engine & Directories
Search Engine Placement

          I Won  Search Engine & Directories
Search Engine Optimization           Lycos  Search Engine & Directories
Search Engine Placement          MSN  Search Engine & Directories
Search Engine Optimization         Netscape  Search Engine & Directories
Search Engine Optimization          Web Crawler Search Engine & Directories
Search Engine Positioning

          Northen Light  Search Engine & Directories
Search Engine Ranking Experts           Yahoo Search Engine & Directories
Search Engine Optimization

 

Highlights of Search Engine Optimization

By optimizing and top placement of your website you will benefit from the following:

» Higher Visibility of your Website on the Internet
» Higher Search Engine Ranking or Positioning of your Website in the Search Engines
» Increase Highly Targeted Traffic
» Increase Number of Leads
» Increase Number of Customers
» Increase Sales

 

 

 

 

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